Thanks in large part to its acquisition by Harman last summer, AMX will have by far its largest presence at Integrated Systems Europe next week.
AMX VP of marketing Joe Andrulis said recently on AV Week the company would have a booth that’s 40 percent larger than any AMX trade show booth in the past, a growth made possible largely because AMX officially joined the Harman family just before InfoComm 2014 kicked off in June.
“We always have a big presence and there will be a lot new to see [at ISE],” says Andrulis. “From a presentation point of view, the booth will be a full display of the entire portfolio of Harman Professional brands. The stand will feature an experience center, which will include a range of venues featuring the Harman products integrated in fully functional audio, video, and lighting experiences.”
The venues include a meeting room, classrooms, live performance stage and hospitality lobby. The booth will also include a product display area, where product experts can give interested visitors extensive detail on the features and performance of any Harman product, says Andrulis.
Of course, AMX will unveiling “many new products,” including new speakers, amplifiers, signal processors, and video management systems, at ISE, says Andrulis. For now, though, he’s keeping details on those new offerings quiet, with the company planning to unveil more details when the show kicks off Tuesday morning in Amsterdam.
For more information about AMX’s plans at ISE, check out this recent episode of AV Week:
