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Mission Critical 411 on Control Room Integration
Integrators with long histories in this space discuss how projects and customer demands are different than others.
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How Boston College Gets Fans off Comfy Couches, onto Metal Benches
Boston College installs new Daktronics 13HD LED video boards at Alumni Stadium to draw fans to the in-game experience.
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Top 10 Dante-Enabled Products
Check out 10 key products that have received the increasingly important Dante touch.
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An AV Guy's Guide to Talking IT
This quick glossary of IT terms will at least help AV integrators demonstrate some basic network knowledge when speaking to their clients' CIOs and IT directors.
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Inside Look: Long Island Railroad's Command Center Unveiled
IntraLogic Solutions outfits area’s largest railway with video wall and 4D GIS mapping solution.
Shure to Distribute Conferencing Products
Distribution of DIS products could increase Shure's place in corporate conference projects

Article


DCS 6000 Digital Conference System
Shure is distributing DIS products, including the DCS 6000 Digital Conference System pictured here.
January 08, 2013 | by Jessica Camerato

If you think of Shure as just a live sound microphone company, think again. Shure Incorporated is establishing itself as a video

audio conferencing solutions provider.

These products are manufactured by Danish Interpretation Systems (DIS), a division of Informationsteknik Scandinavia Group of Copenhagen, Denmark, acquired by Shure in February of 2011.

The distribution of DIS conferencing solutions, which began Jan. 1, 2013, could increase Shure’s place in corporate conference projects. 

“When we acquired Informationsteknik two years ago, we saw it as an opportunity to significantly strengthen our position in the installed sound market, specifically conferencing, by increasing our presence with customers in the corporate, government, and education sectors,” says Mark Humrichouser, general manager of the Americas Business Unit at Shure. “We want to continue to build on the successful foundation of the DIS brand by using our strong, well-established network of sales reps throughout the U.S. and engaging our talented market development team with these customers.”

Humrichouser adds, “Both Shure and DIS have long been committed to creating innovative, quality products and providing customers with the highest level of service and technical support in the industry.  In the U.S., we recently adapted our organization to better fit the needs of our customers with the creation of our Systems Support Group. With multiple layers of support now available, we are well-positioned to take over distribution of DIS products.”

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Recent comments

Thanks for your comment, Alan. I understand and appreciate your frustration about the pictures and belief…

Posted by D. Craig MacCormack on 2014 10 14 · commented on
'Inside Look: Long Island Railroad's Hiperwall Command Center Unveiled'.

Too bad the pictures only show a promo of IntraLogic and no real or simulated picture of what was used during…

Posted by Alan M Hoffberg on 2014 10 14 · commented on
'Inside Look: Long Island Railroad's Hiperwall Command Center Unveiled'.

Benson - nicely done.  This is a trend in some of the smarter integrators in AV, but needs the kind of…

Posted by dave fahrbach on 2014 10 10 · commented on
'5 Strategies for Selling and Renewing Service Plans'.

For sure it’s not always better! Maybe just selling better!

Posted by Argis on 2014 10 06 · commented on
'Getting Over That Growth Hump: 5 Questions to Ask Yourself'.