TOP
STORIES
 1 of 5
Govro Declared #NSCABLC Twitter Champion
All Systems VP/part-owner wins $100 American Express gift card from FSR for social media prowess.
 2 of 5
6 Products Win NSCA Excellence in Product Innovation Awards
Winners in six categories plus an overall Most Innovative Product of 2015 honored at NSCA's Business and Leadership Conference in Tampa, Fla.
 3 of 5
You're Out of Excuses: Time to Prepare for IT Convergence
The convergence of AV and IT continues to transform the integration industry. It’s time to get on board and get up to speed with the abundant resources at your disposal.
 4 of 5
Sydney Opera House is Exquisite Landscape for Far Out Projection
Technical Direction Company projected across a busy Sydney Harbour for Visions of Vienna, a multi-media concert with stunning visuals and live music by the Sydney Symphony Orchestra.
 5 of 5
Chronicles of a Rookie’s First Time at ISE
Everything a first timer should know about traveling to and attending Integrated Systems Europe in Amsterdam.
Sports Illustrated Swimsuit Models In 3D in Las Vegas
Pearl Media projects bathing beauties in 51,000-square-foot show on Caesars Palace.

Article


Sports Illustrated
The 3D show on the exterior of Caesars Palace Hotel and Casino in Las Vegas gave attendees an eyeful of the 2013 Sports Illustrated bathing beauties.
February 15, 2013 | by D. Craig MacCormack

Many Sports Illustrated swimsuit models are figuratively larger than life, so it’s only natural someone found a way to make them literally so.

Pearl Media created one of the largest 3D mapping projections ever, wallpapering the exterior of Caesars Palace Hotel and Casino in Las Vegas with a 51,000-square-foot tall launch for the 2013 special issue of the magazine.

The poolside show, “7 Continents, 17 Wonders of the World,” gave attendees an eyeful of these bathing beauties, including two-time cover model Kate Upton, surrounded by 3D images and animation by Go2 Productions. The show was so lifelike, we’re sure some of the men who watched will tell their buddies they spent part of their Valentine’s Day with one of these lovely ladies.

Check out the video here:


The event was also watched by thousands of people as it was live streamed across the web on several websites. Although unless you have a 51,000-square-foot screen at home, we’re guessing some of the eye-popping effect was probably lost.

While this is certainly the most high-profile and widely seen of Pearl’s shows this year, the company has also made a downtown Los Angeles building disappear on behalf of LoopNet, projected a 2012 NFL season “Rajun Tailgate” recap for Pepsi in New Orleans at the Super Bowl, and created a projection experience for the opening of Tommy Hilfiger’s first Beverly Hills store.

View the 3 photos attached to this entry
     
View photos
About the author

Craig MacCormack is a veteran journalist with more than 15 years experience covering local and national news and sports as well as architecture and engineering. He joined Commercial Integrator in January 2011. Follow him on Twitter: @CraigMacCormack.
View all posts by D. Craig MacCormack
Social Bookmark or Share This
  • Facebook
  • Twitter
  • Digg
  • Del.icio.us
  • Yahoo! Bookmarks
  • Google Bookmarks
  • StumbleUpon
  • Technorati
  • Reddit
  • Windows Live
  • LinkedIn
  • Evernote
  • E-mail


  • Latest
  • Blogs
  • Photos
  • Resources
White Paper:
State of the Industry Report

It’s a tale of two markets. Over 80% say the business climate is favorable for integration firms, but positive numbers belie daunting industry challenges that are overwhelming many firms.

White Paper: An Integrator or Audiophile’s Guide to Networked Audio
White Paper: LED Light Fixtures: No Electrician Required
White Paper: The Ultimate Guide to As-a-Service
Webcast: Boost Profits By Adding Cell Signal Boosters
Webcast: 5th Annual Integration Business Outlook Presented by CI & NSCA
Webcast: 3 Secrets to Selling Powerful, Affordable Video Walls
White Paper: Making the Most of Your Switcher Investment
View more papers or webcasts



Recent comments

We are looking forward to not only seeing what’s in store, but also showing some of what’s to…

Posted by Digital Signage Software on 2015 03 02 · commented on
'4K and Beyond: What's in Store for Digital Signage Expo 2015?'.

No truer words have every been written.

Posted by Tom Anderson on 2015 03 02 · commented on
'8 No-Cost Ways to Influence People'.

Chris;

Exactly how we plan to do these shows in the future, when possible.
The process does…

Posted by George Tucker on 2015 03 02 · commented on
'The One Thing You're Missing at Every Tradeshow'.

We stay each year in an apartment for ISE. Making sure we stay in a slight different location within the city…

Posted by Chris Dinsdale on 2015 02 28 · commented on
'The One Thing You're Missing at Every Tradeshow'.