Top 5 Higher Ed Market Integrators
Cutting-edge A/V and IT technologies are crucial components for colleges and universities recruiting prospective students. These five firms top the 2013 CI Industry Leaders in the Higher Ed category.

Article


CI Industry Leaders
August 13, 2013 By Cindy Davis

According to a recent report by The College Board, the 2012-13 school year saw four-year public college and university tuition rise to an average of $8,655 for in-state students and to an average of $29,056 for private, nonprofit t institutions. Anyone staring down the cost of college for their own kids is well aware these figures do not include room and board.

With these staggering numbers in mind, it is no surprise competition for prospective students among colleges and universities is fierce. As such, institutions are turning to integration firms to help differentiate themselves by showcasing cutting-edge technologies to use as recruiting tools.

Citing a recent installation of two classrooms at Carnegie Mellon University’s Tepper School of Business (CMU), Pittsburgh-based Synergy Media Group has earned a reputation for designing and installing unique classrooms for higher education, says president Bill McIntosh.

Technologies that are interactive and facilitate collaboration top the wish list of colleges and universities. “While the two classrooms have all the standard bells and whistles [including dual HD projection, HD videoconferencing and touch-panel control] you’d expect from a top-tier university, the Tepper School of Business [at CMU] created two classrooms that were technological show pieces for the school,” says McIntosh.

Each desk in the 80-seat classrooms is equipped with a 4-inch touch panel located in the table. This facilitates real-time interactivity between professors and students as well as the ability to access the campus’ directory database. “It’s a truly unique and collaborative classroom,” says McIntosh. But this is no longer the classroom of the future, it is what students applying for college expect today.

Focus on Profitability

One of the common threads among these industry leaders is focus. Jerry Gale, professional services marketer for Edina, Minn.-based, Alpha Video & Audio, attributes its success at least in part to the company’s focus on digital signage, broadcast and video production.

While many companies are scaling back staffing, Sudbury, Mass.-based Adtech has created two management positions to more effectively handle its project management, engineering and field install teams. “In 2012 we completed a job costing system that allows us to track actual profitability of every job,” says Adtech’s CEO, David Gormley. “With more effective management of each [job], we expect to increase efficiencies and decrease costly mistakes that destroy profitability,” said Gormley.

Somerset, N.J.-based Video Corporation of America (VCA) employs several metrics to monitor and improve each aspect of its business, including its sales and accounting operations. VCA president David Berlin says, “[s]alespeople are not only measured by dollars generated, but also key client account spending by technology vertical. Additionally, the entire team is measured by variance of budgeted costs to actual — a deep dive on variance helps keep our costs under control for the client and keeps VCA financially sound.”

The ability to identify and understand client pain points for any business is critical. Putting a plan of action into place, committing to it and following through is vital to satisfying — and retaining — clients.

Social Bookmark or Share This
  • Facebook
  • Twitter
  • Digg
  • Del.icio.us
  • Yahoo! Bookmarks
  • Google Bookmarks
  • StumbleUpon
  • Technorati
  • Reddit
  • Windows Live
  • LinkedIn
  • Evernote
  • E-mail


  • Latest
  • Blogs
  • Photos
  • Resources
Achtung! AVI-SPL Is Expanding to Germany

Responding to demand to support global enterprise organizations in Germany, AVI-SPL is opening an office in Frankfurt. It's the first major strategic advancement for the integration firm since it was acquired by a global private equity firm this year.

The Top 3 Challenges AV Integrators Are Facing Today
7 Commercial Market Takeaways from CEDIA 2016
New York Mets Offer Fans a Coke—and a Giant LED Display
ClickShare with Panoramic Impression: See Broader, Share Easier and Collaborate Better
View more news
The Top 3 Challenges AV Integrators Are Facing Today

A survey of ten AV integrators reveals that the convergence of IT and AV, managing customer's 4K expectations and keeping up with all of the latest technology innovations are three huge challenges professionals in the industry are currently trying to overcome.

7 Commercial Market Takeaways from CEDIA 2016
Here’s How Cisco Is Helping to Push AVB Forward
Alexa, Start My Video Conference
What You Want (and Don’t Want) From the Internet of Things
View more blog posts


Recent comments

good product

Posted by ledyuchip on 2016 09 18 · commented on
'How to Overcome USB Limitations in Conference Room Audio Systems'.

Excellent summary Mike.. in particular that the size and prominent placement of video walls and tiled displays…

Posted by LyleBunn on 2016 08 22 · commented on
'Q & A: Mvix Explains Why You Should Choose Video Walls Over Digital Signage'.

IMS Technology Services has the privilege of making the list for the 5th year in a row.  This year #4532. …

Posted by Michael Shinn on 2016 08 21 · commented on
'Herman Integration Services Named No. 110 on the Inc. 5000 2016 List'.

Congrats to the entire 40 Under 40 Class of 2016.

Posted by Christopher Neto on 2016 08 17 · commented on
'40 CI Influencers Under 40: Class of 2016'.