With the help of Mark Coxon of Orange ProAV, we have rounded up the following CI business practices that jumped the shark. Surely there are more out there, and that’s where you come in. Has your company dropped outdated business practices for new and exciting ways to keep pace with the industry? Please share them with us.
Selling Based on a Line Card
Banking on Product Margins
Telling Clients What They Need
Relying on Referrals
Audio-Only Teleconferencing



Lighting Control in the Boardroom and Beyond
Good article. I’d add something to Tom’s observations:
The real “doughnut”…
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Not sure about the integration of the speakers on the walls. They clash with the decor. With typical deadlines…
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I have worked with Atrion for a number of years helping them—as I do all my clients—become recognized…
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The amount of work and level of dedication that Atrion puts into all of their client relationships, coupled…
Posted by Kathy Saye on 2012 05 15 · commented on'How Atrion Executes a Service-Based Business Model'.