NEC Display’s Unique Retail Projection Application

During InfoComm 2019, NEC Display Solutions of America showed off a remarkable projection application that it worked with branding and labeling experts Avery Dennison to create for the Orlando Magic. NEC incorporates a single 10,000-lumen projector in a rear screen application on what could be retail storefront glass or any glass surface to project onto it and turn it on or off to show an image or not show an image. In the application shown at NEC’s InfoComm 2019 booth, the projection showed Orlando Magic branding but rotated on and off to show the merchandise behind it. “It gives a lot of flexibility” to any glass surface for branding and communication purposes, said Keith Yanke of NEC Display Solutions.

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The Best Projection at InfoComm 2019: A Recap of Commercial Projectors and Screens