Directional Sound: An Underused but Highly Valued Audio Tool

Being able to aim sound “like a flashlight beam” is enormously valuable in retail, hospitality, MNEC and virtually every market. Learn how audio designers can use direction sound tools to create audio systems that are more targeted at audience and offer better return on investment (ROI).

Being able to aim sound “like a flashlight beam” is enormously valuable in retail, hospitality, MNEC and virtually every market.

You hear a lot about how video is everywhere, but omnipresent audio can be just as distracting. Directional sound provides a solution.

This article describes how audio designers, integrators and commercial venues can add more value to audio systems by aim sound “like a flashlight beam” using directional sound tools.

There are obvious benefits in crowded areas, such as transportation venues, but we also explain how adding directional sound in retail, hospitality, corporate settings, museums and perhaps most critically in mass notification emergency communication (MNEC) environments can offer significant return on investment.

Check out the full article for a download on how to get started with directional sound.