Spotlight on InfoComm 2019


Atlético de Madrid’s New Wanda Metropolitano Stadium Alight with Tripleplay Signage

Atletico Madrid’s new stadium, Wanda Metropolitano, features hundreds of Tripleplay screens, 500 of them equipped with an interactive IPTV portal.

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Atlético de Madrid brand new stadium houses more than an impressive soccer space. Following the news that it will be the first stadium to feature Philips LED lighting, the venue also plays host to over 300 screens of Tripleplay digital signage, while 500 screens boast Tripleplay’s interactive IPTV portal.

Tripleplay technology is a staple in many sporting venues around the world, and Atletico Madrid’s new stadium, the Wanda Metropolitano Stadium, is no exception.

In total, there are over 300 screens of Tripleplay digital signage delivered on LG’s WebOS system-on-chip solution and a further 500 screens of IPTV are deployed with Tripleplay’s Interactive IPTV Portal. Digital Signage and live TV streams are delivered throughout the state-of-the-art stadium and work alongside the venue’s other technology platforms, ensuring the club has an engaging and modern IP digital media solution.

Tripleplay general manager Europe, Carlos Amoros comments: “Tripleplay has deployed its technology at some of the world’s biggest and best known stadiums, working with our clients to deliver a solution worthy of their venue. At Atlético de Madrid we will deliver a modern, engaging and professional solution to match the design of the incredible new Wanda Metropolitano Stadium.

“To be selected for such a prestigious project is a great validation of our solution and again shows why Tripleplay has become the industry’s preferred choice for a professional Digital Signage and IPTV solution.”

Tripleplay Found in More Than Just Atlético de Madrid’s New Stadium

Tripleplay’s Digital Signage and IPTV platform has already been deployed across the globe at venues including Wimbledon AELTA, Twickenham Stadium, Croke Park, Daytona International Speedway and The SSE Arena, Belfast and at Chelsea FC, Spartak Moscow, Manchester City, Chicago Cubs and Fenerbahce SK.

Improving the experience of the fans through technology is one of the key objectives of Atlético de Madrid. In working with Tripleplay, the club plans to distribute all kinds of exclusive content to all type of screens in the new Wanda Metropolitano stadium, either big LED screens, Fan Plaza or indoor TVs.

This story originally debuted on our sister publication, CI Europe.