Just days after the close of InfoComm 2015, Almo Professional AV announced it will host a “bonus” stop along the E4 AV Tour road in Baltimore.
The added event will take place at the Hunt Valley Inn Wyndam Grand on Friday, July 10 from 10:00 a.m. to 4:00 p.m. The Baltimore expo will feature products debuted just last week on the InfoComm show floor as well as a special CTS-certified course led by industry veteran and former president of InfoComm International, Tom Stimson.
The session, entitled “Transitioning from Selling Deliverables to Selling Outcomes” is worth one CTS Renewal Unit. Stimson, CTS, will speak about how more emphasis needs to be placed on the differences in selling transactions verses selling outcome-based services, according to Almo’s announcement.
Stimson will also explore the importance of getting in front of the RFP, why service is the best engagement point for new customers, what every service pricing model needs and seven things integration sales reps should add to their toolbox.
“Once again, our ‘bonus’ E4 Expo is a timely and important event for local resellers and integrators regardless of whether or not they had the opportunity to step onto the InfoComm show floor last week,” says Melody Craigmyle, vice president of marketing for Almo Pro AV.
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“Our attendees will have the opportunity to see some of the most exciting products from InfoComm in a much smaller venue, which helps facilitate in-depth discussions and product demos,” says Craigmyle. “This is also the first E4 Expo to include an educational opportunity so our partners can continue learning and earning InfoComm renewal units during the summer.”
E4 Baltimore Expo exhibitors include ADTI, AMX, Aten, Barco, BrightSign, BWG, Canon, Chief, ClearOne, Comprehensive Cable, Da-Lite, Elo, Epson, Furman, Harman, Hitachi, Kramer, LG, Listen Technologies, NEC, Panasonic, Peerless-AV, Planar, Premier Mounts, QSC, Samsung, SecurityTronix, Sharp, TouchSystems, Tripp Lite, Tightrope and ZeeVee.
