Author Profile

Zachary Comeau

Zachary Comeau comes from a journalism background with more than 8 years of experience writing for several daily newspapers and industry trade publications in Massachusetts. He joined Commercial Integrator in October 2019.

Have suggestions or something you want to read about? Email Zachary at zachary.comeau@emeraldexpo.com

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Zachary's Latest Blog Posts

Crestron DM NVX enhancement logo

Crestron’s DM NVX AV-over-IP Line Receives IT Security Certifications

Crestron’s DM NVX solutions are now certified by the NIAP, certifying that the products meet cybersecurity standards.

hp poly logos

HP to Acquire Poly for $3.3 Billion, Combine PC Sales With Poly Solutions

HP expects the acquisition of Poly will help further develop the company’s hybrid work and collaboration solutions.

Cybersecurity Russia Ukraine

10 Things System Integrators Can Do To Harden Cyber Defenses Amid The Russia-Ukraine Conflict

With cyberattacks stemming from the Ukraine crisis possibly spilling over into the West, here are 10 cybersecurity steps system integrators can take now.

Zachary's Latest Posts

NeuShield

Protect Your Clients With New Cyber Solutions Like NeuShield

Rather than trying to detect ransomware attacks, NeuShield reverses that damage and helps organizations recover data immediately.

Coronavirus Impact on AV Supply Chain

Coronavirus Could Impact the Pro AV Supply Chain

The novel coronavirus hitting China and spreading to other parts of the world could have an impact on pro AV’s supply chain.

Genelec Sound System Brings Added Vibrancy to New Portuguese Restaurant

Portuguese integration firm Garrett Audioisuais installed more than three dozen Genelec speakers in a trendy new Lisbon restaurant.

Influencer marketing Social media advertising business concept on screen.

The AV Industry’s Mini Influencers Can Make a Marketing Difference

The AV industry has an active community of tweeters and social media influencers. Companies should leverage that in marketing initiatives.

Social Media AV marketing

Don’t Discount the Importance of Social Media in AV Marketing Efforts

More than half of the world is on social media. Take advantage of that and bring a personality to your brand with engaging social media content.

FTC Pro AV

Could the FTC’s Crackdown on Big Tech Deals Impact Pro AV?

The Federal Trade Commission is investigating whether Big Tech’s past acquisitions of smaller firms could have violated antitrust laws.

OnePath

IT Firm Onepath Launches AV-as-a-Service for SMBs

Managed service provider Onepath calls its new offering a solution to the difficult and expensive maintenance of audiovisual tools at smaller businesses.

Cybersecurity

Customers Want to Know About Your Integration Firm’s Cybersecurity

As IT providers become a favorite target of cyber criminals, customers are beginning to ask tough questions about security practices. Pro AV could be next.

Smart City

Global Smart City Spending to Hit $124B in 2020

Global spending on smart city initiatives will total $124 billion this year. That’s good for an 18.9% increase over 2019. Should AV integrators take note?

AV Marketing, audio visual marketing

AV Digital Marketing for Integrators Starts With These 4 Basics

Effective audio visual marketing for your integration firm means an up-to-date website, lead generation, a focus on outcomes and connecting to other humans.