LG Business Solutions USA announced that show attendees will be able to experience a vast array of cutting-edge digital display solutions at its InfoComm 2023 booth (#1642). They will also get to explore their applications across a wide range of industries and commercial-use cases in a dozen distinct product zones.
According to David Bacher, head of marketing for LG Business Solutions USA, the 10,400-square-foot booth will provide true-to-life examples of how LG’s latest innovations can elevate many commercial spaces. The booth will also have digital tools that improve efficiency, productivity and customer experiences.
“Our largest presence ever at InfoComm will present the pinnacle of digital display technology,” Bacher says. “And the multiple large-scale displays facing the show floor give attendees a taste of what they can experience walking through the booth. We are offering a first-hand look at how our digital signage solutions and related technologies elevate the experience in boardrooms, retail stores, restaurants, education, virtual media-production studios, control rooms, public art installations and more.”
LG at InfoComm 2023
LG’s InfoComm booth will demonstrate how the company caters to the needs of various spaces. Here, it offers a wide range of pixel-pitch options for both commercial and residential purposes. These span from 0.68mm to 1.56mm, including models dedicated to virtual production.
Even from outside the booth, visitors will revel in the Digital Art Zone’s massive 272-inch LG MAGNIT 8K Micro LED display. According to LG, the display will have a variety of 8K footage that captures the beauty of the natural world. Thus, integrators will be able to envision how such a display could be used in public spaces, corporate or hotel lobbies.
The rear side of the Digital Art display wall highlights additional opportunities for these spaces. It features a new 163-inch All-in-One DVLED display and a custom-designed digital sculpture that combines eight 55-inch transparent OLED displays. Per the company, it thus resembles a giant prism.
Visitors will also witness the MAGNIT 8K Micro LED display’s synchronization with a Transparent OLED Signage banner comprising 26 55-inch displays. Covering one side of the LG exhibition hall’s entrance, the overhead solution will thus create an immersive media-art experience. At the same time, it will showcase the technology’s versatility and creative application opportunities, says LG.
Spotlighting Different Zones
LG will further demonstrate advanced display solutions for broadcasters, production studios and digital content creators in the Virtual Production Zone. Here, the displays allow for live-action footage to be shot against a realistic virtual backdrop. Attendees can learn how a virtual-production studio works. They will also learn how they are being used to dramatically increase media-creation opportunities while reducing the cost of content production for film, TV and in-house corporate needs.
Another large MAGNIT display, measuring 163-inches diagonal and featuring a remote power supply option, will grace the Control Room Zone. Integrators will see for themselves how the minute pixel pitch, high brightness and color accuracy offered by MicroLED MAGNIT displays provide ultimate clarity and accuracy for critical control-room operations.
The Meeting Room and Board Room Zone is where visitors will encounter the widest variety of displays. These center around the 21:9 All-in-One DVLED displays optimized for widescreen video conferencing platforms. This zone will also show how LG’s One:Quick Works and One:Quick Flex displays offer enhanced operations in office settings.
The versatility of LG’s Transparent OLED solution will be spotlighted in the Retail Zone. Here, a 30-inch screen serves as the draw and centerpiece of a shoe display. Additionally, a 55-inch watch kiosk entices shoppers and provides key product information. This zone also includes multiple other transparent OLED displays and a fine-pitch LED display.
The Software Solutions Zone demonstrates a variety of digital signage software solutions. These include the LG Cloud Platform, SuperSign Cloud and Pro:Centric Cloud for content management. It also comprises ConnectedCare for remote management and LG Smart Cam Pro for 4K smart cameras.
Moving into the Education Zone, visitors will get to view the LG CreateBoard (model TR3DK). Per the company, this shows how modernized classrooms can engage, inform and inspire students while enabling and encouraging greater collaboration. The latest model provides LG CreateBoard Lab for content creating and writing. Meanwhile, the LG CreateBoard Share allows for wireless content and screen sharing.
The Food and Beverage Zone will demonstrate a variety of digital signage displays. This comprises a 37-inch ultrawide Stretch display ideal for advertising on shelves and pick-up desks. It also includes ultra-bright 22-inch and 55-inch weatherproof models optimized for drive-through applications.
Focus on Sustainability
LG power-saving and green technologies will also be on display in the ESG and EV Charging Zones. In the ESG zone, visitors will learn about LG’s focus on environmental sustainability, exemplified by hundreds of ENERGY STAR certified displays and supported by noteworthy international certifications. These include electromagnetic emissions, safety, security, accessibility, compatibility and durability. The EV Charging zone at InfoComm 2023 will point to the future, says LG. Here, it will show how integrators can incorporate the high-brightness outdoor displays into partner-manufactured EV charging kiosks.
“InfoComm is one of our greatest chances to meet and discuss possibilities with commercial integration professionals eager to offer their clients cutting-edge solutions,” Bacher adds. “We want them to know we are investing in innovations that open new avenues of expression, offering new opportunities to win bids and increase business success.”
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