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AV Nation Wowed in Early ISE Impressions

Size of Integrated Systems Europe 2015 in Amsterdam impresses trio, as does seeing familiar faces.

There’s a bit of a paradox going on so far for the three-man AV Nation crew who traveled to Amsterdam for Integrated Systems Europe (ISE) this week, with the first-timers amazed by how massive the show is but welcomed by familiar faces.

In a short video blog, AV Nation founder Tim Albright said he’s “blown away by the sheer size of ISE,” noting he may have left his sense of direction at home. “I can’t tell you how many times I got lost [in the exhibit hall] today [during booth setup].”

George Tucker of World Stage describes the setup in the RAI as “very European,” meaning there’s not much room to walk up and down the aisles, a striking contrast to shows in the U.S., where aisles are often significantly wider.

“The aisles are just like the streets we’re on,” says Tucker.

From their informal observation, Samsung’s booth is among the largest at ISE this year, where another attendance record over last year’s 51,000-plus people is likely, according to organizers.

And, although the AV Nation crew is thousands of miles from home for the show, Chris Neto was comforted by “the familiarity of seeing people [we] know,” including Penny Sitler from Draper, Hailey Klein from Vaddio and folks from Crestron.

Here’s the full first-day AV Nation diary from ISE. Albright and his team will post them every day during the show.

More ISE 2015 Coverage.

About the Author


Craig MacCormack is a veteran journalist with more than 25 years of experience covering local and national news and sports as well as architecture and engineering before moving into his current role. He joined Commercial Integrator in January 2011.

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