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Crestron’s Future Innovation Area At ISE 2020 Offers Glimpse Into Future UC, AV Tech

Crestron’s new area at ISE 2020 focuses on the intelligent workplace, like room-based AV solutions, UC, AV-over-IP, and cloud-based management.

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Crestron’s Future Innovation Area At ISE 2020 Offers Glimpse Into Future UC, AV Tech

Crestron is coming to ISE with a new feature to its booth this year: the dedicated Future Innovation area.

This new dedicated area focuses on technologies for the intelligent workplace, like room-based AV solutions, unified communications, AV-over-IP, cloud-based management and other technologies.

Crestron’s solutions for the modern workplace and home will be on display at its booth, Hall-2, Stand C20.

In a statement, Crestron CEO Randy Klein said innovation has been the company’s driving force and made it the company it is today.

“We invite ISE attendees to visit the Future Innovation area of our stand for a glimpse at what’s next for our industry and what you’ll be seeing at everyone else’s stand three, four years from now,” he said.

Although Crestron said it wants to continue to innovate and pave the way forward for the AV industry, it’s still rooted in providing integrators and organizations the solutions they need and want right now.

In a press release, the company highlighted the recent addition to the DMPS Lite simple room solutions to the company’s DigitalMedia platform.

The line of high-value all-in-one products bring AV solutions to classrooms, huddle rooms and small collaboration rooms, allowing end users to expand into spaces that require more than a DM Lite source-to-display, but less than an all-in-one DMPS3 Series system.

Ranjan Singh, executive vice president of product and technology, said in a press release the company is doubling down in the pro AV market, but also cloud services.

“We’re all about transporting video in the most cost-effective way possible,” he said.

“That means providing our customers with the right products, with the right feature set, at the right price, across the spectrum of applications, along with the ability to deploy and manage everything from the cloud.”

Crestron believes customers should have the option to transition to newer technologies at their own pace, and not at the expense of their existing investments, Singh said. For example, customers should expect to see solutions that enable them to enhance their HDBaseT solutions with AV-over-IP, as needed.

Singh calls unified communications integral to a digital workplace strategy. The Future Innovation area will show guests a preview of the convergence of unified communications and AV room concepts.

“This is where the advantages of our open standards driven platform and partnerships with leading manufacturers shine. Our APIs and SDKs enable the market to build even more integrated solutions than ever before,” he said.

“Virtually any capability you want, such as lighting control or sensors, can be seamlessly integrated, along with all the innovation Microsoft Teams or Zoom Rooms software bring to our intelligent rooms.”

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