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Pro Audio Visual Marketing Tips: Get Your Customer’s Attention with a Little Help from Episode 93 of AV+

On episode 93 of AV+, we run through some tips integrators can reach more potential clients through a better marketing approach.

pro AV News to Know

AV News to Know Feb. 21, 2020: New Products, Cool Projects and People in New Places

In this week’s edition: Sonance debuts omnidirectional outdoor speakers at ISE 2020, RTI with another Takedown and Tripleplay makes a double hire.

Ethics In Competition

There’s Always Room for Ethics in Competition, No Matter How Prestigious the Prize

It’s important for businesses to beat their competitors and win the big jobs, but it’s not something that should be done at the expense of ethics.

Sensory Technologies

Inside AV’s First $1B Company: How and Why Diversified Acquired Sensory Technologies

Executives from Diversified and Sensory Technologies share the story of how they joined forces and what it means for both companies and their customers.

Spinitar HelpPoint+

Spinitar Launches HelpPoint+ Live Tech Support Portal

Spinitar HelpPoint+ tech support portal provides customers with immediate live support ‘in every space from anywhere in the world.’

Cybersecurity

Customers Want to Know About Your Integration Firm’s Cybersecurity

As IT providers become a favorite target of cyber criminals, customers are beginning to ask tough questions about security practices. Pro AV could be next.

Coronavirus

Apple Won’t Be the Last AV Manufacturer to Have Production Affected by Coronavirus

AV integrators are stuck in the middle because of worldwide coronavirus outbreak that’s keeping many in China from returning to work for a while.

Excellence In Business Awards

NSCA Announces 2020 Excellence in Business Award Winners

NSCA will honor six integrators who improved their companies during the 22nd annual Business & Leadership Conference in Irving, Texas, next week.

Yorktel

Yorktel Announces Deal to Acquire Assets of Video Corporation of America

CI 2015 Integrator of the Year Yorktel acquires VCA through bankruptcy court deal that marks the third Integrator of the Year deal this month.