How Once Hardware-Focused Firms Can Thrive in a Software-Driven Market
Software may seem to be taking the value away from hardware-focused firms, but here’s what integrators must do to survive and prosper in a software-driven market.
Andrew Starks is the Principal Consultant for Starks Consulting, a Pro AV consulting firm that helps integrators and manufacturers build the resources they need to be successful in software development. His background includes 20 years of experience as the former Co-Founder of Tightrope Media Systems, where his leadership led to the creation of many award winning products, including the world's first web-centric digital signage system, built in 1997.
Have suggestions or something you want to read about? Email Andrew at [email protected]
Software may seem to be taking the value away from hardware-focused firms, but here’s what integrators must do to survive and prosper in a software-driven market.
Software may seem to be taking the value away from hardware-focused firms, but here’s what integrators must do to survive and prosper in a software-driven market.
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