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Why Build IoT into Digital Signage? 3 Questions with L Squared

L Squared builds IoT directly into digital signage. Today on CI 3 Questions, we sit down with them to find out why integrators should pay attention.

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IoT is more conducive to digital signage than you may imagine. We sat down with Brent Nacu, director of sales at L Squared, to learn why integrators should consider it.

Commercial Integrator: L Squared provides signage solutions based around IoT Tech — what exactly does that mean?

Brent Nacu: All of society is going to be interconnected through the items we have in our lives.

A business example: a small fleet of dump trucks in Atlanta have GPS trackers can layer an IoT solution to allow you to find optimal truck routes, fuel efficiency, and monitor optimal traffic patterns.

Read Next: The Key to Better IoT Solutions is the Mix of Platform and Hosting

We are able to provide customers with an unlimited feature setting.

CI: Why are things like security, scalability, and consistent updates important?

BN: We work with existing integrators who have relationships with CTOs, CIOs, and IT Directors. We need to give them guaranteed end-to-end encryption, web access filtering, scalability, and other concerns their clients have.

CI: You’ve partnered with companies like Microsoft and Intel. Why is that important for integrators & their clients?

BN: The number one thing is these tech giants have spent billions in this space. We developed a partner ecosystem with them: having that in place lets integrators’ customers make their decisions more efficiently.

To learn more about L Squared, visit their website and watch the video above.

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