Emerald Holding, Inc. (“Emerald”) announced the launch of the new media brand, DesignWell. A new addition to the Emerald portfolio, DesignWell will offer readers in-depth articles, interviews, reports, webinars, and other curated content in both the design and technology markets to arm readers with the information they need to provide their clients with inventive wellness solutions.
Besides aggregating content from Emerald’s leading brands—including Kitchen & Bath Business (KBB) magazine, Campus Safety magazine, CEDIA, CEPro, Commercial Integrator, EDspaces, Environments for Aging magazine, Healthcare Design magazine, Hospitality Design magazine, ICFF, and TechDecisions—the site will also feature news from other leading sources in the wellness space as well as original stories that delve into this ever-evolving industry. The ideas featured on DesignWell will also be an integral part of the programming at several of the brands’ tradeshows and conferences.
“The wellness market has tremendous growth potential, and we are so excited to be bringing this informational resource to the market,” said Ray Lyons, VP Connected Brands at Emerald. “As the newest member of the Emerald portfolio, DesignWell has the advantage of leveraging a database of more than 500,000 architects, designers, builders, and technology trade professionals. DesignWell will be the go-to resource for the wellness industry!”
“The wellness market is an ever-evolving $4.3 trillion industry that we have been tracking across all of our design brands for some time, and DesignWell is a one stop resource that brings together years of expertise in the commercial, residential, hospitality, healthcare, and senior living markets,” says Stacy Shoemaker Rauen, Senior Vice President, Design Group at Emerald. “It’s exciting to partner with our sister technology brands as there are many synergies when it comes to creating holistic wellness in spaces.”
Nicholas Boever has been named web editor for the site and is excited to see how this industry and media outlet takes shape. “We have this exciting opportunity now to explore wellness through the twin lenses of technology and design,” he says. “From smart home technologies to biophilic design principles, we have the opportunity to go beyond individual applications and explore how our spaces and structures can be made to support our wellbeing in both modern and future settings.”
You can visit DesignWell at www.DesignWell365.com.