The ASCII Group, the Washington, D.C.-based, community of independent managed service providers (MSPs) in North America, announced the winners of the 2024 ASCII Cup. This highly sought-after award celebrates technology companies that have made exceptional contributions to the MSP channel, offering outstanding support and driving growth across the IT industry.
The 2024 ASCII Cup, along with additional top accolades, was awarded during the ASCII Edge event held on Oct. 24 in St. Petersburg, Fla. This year’s ceremony, which also celebrated the 40th anniversary of The ASCII Group, paid tribute to the technology vendors who have partnered closely with the ASCII community. Embracing a nostalgic nod to the 1980s, the event marked a special milestone for both the group and its members.
The winners of the ASCII Cup were selected through a series of regional events held throughout 2024, where ASCII members had the opportunity to vote for the best technology partners in the channel. This peer-driven process ensured that the winning companies truly reflect the needs and preferences of the MSP community, says the ASCII Group.
Throughout the year, ASCII members engaged in a thorough voting process at each two-day ASCII Edge event across North America. Vendors were evaluated in 12 categories, highlighting their excellence in areas such as keynote presentations, market opportunities, partner support and innovation. This collective input from ASCII members showcases the critical role of vendors in the MSP ecosystem, recognizing both their innovation and their commitment to partner success.
2024 ASCII Cup Winners
- 2024 ASCII Cup Vendor of the Year – Pax8
- First Runner-Up – CyberGuard360
- Third Place – ThreatLocker
- Fourth Place – Galactic Advisors
- Fifth Place – RYTHMz
- Sixth Place – SonicWall
- Seventh Place – CloudRadial
- Eighth Place – Kaseya
- Ninth Place – Axcient
- Tenth Place – OSTRA
“We’re thrilled to recognize the companies that continue to lead and inspire innovation in the MSP space,” says Jessie Devine, VP of channel development at The ASCII Group. “Congratulations to Pax8 on winning the 2024 ASCII Cup, and to all the vendors who played a vital role in helping our members thrive. These companies exemplify the values of partnership, innovation, and excellence that drive the industry forward.”
Rob Rae, corporate vice president of community and ecosystems at Pax8, says, “Our partner community is the lifeblood of our business, and this award means so much because we were selected by our peers and partners. This is a testament to the value that the Pax8 Marketplace brings and our passion for the MSP community.”
The ASCII Group remains committed to fostering collaboration and recognizing the achievements of its members and partners. The 2024 ASCII Cup awards underscore the importance of strong vendor relationships in fostering growth, innovation and long-term success for MSPs throughout North America.