As a prominent company in the commercial audiovisual industry, CCS says it prides itself on operating as a trusted resource for stellar AV products and cutting-edge audio video integration.
Per a statement, CCS has experienced rapid growth, both internally and externally. In 2022, the company designed and built a brand-new national headquarters in Mesa, Ariz. CCS wanted something stunning for the main lobby that would reflect its AV expertise and passion for tech, the company says. Thus, it enlisted its manufacturing partner, Sharp NEC Display Solutions of America, to design the CCS lobby’s main feature. This feature included an unusual 90-degree wraparound DVLED wall. With a detailed vision in mind, the manufacturer says it got to work. Sharp/NEC collaborated with CCS and design agency OpenEye Global to bring the lobby to life using two LED walls and stunning imagery.
The Request
Sharp/NEC had to create a compelling, wrap-around display wall that would serve as the focal point of the CCS lobby. OpenEye and Sharp/NEC thus brainstormed how to best captivate visitors and provide the best possible visual experience as soon as individuals walked through the doors. As this videowall could be seen immediately upon entering the building; it became imperative that the technology both operated perfectly and had aesthetics to match.
Sharp/NEC also acknowledges the need for a functional product that was easily adaptable and brought energy to the lobby. The team then knew a traditional corporate lobby design wouldn’t work. They needed to represent CCS’ audio and visual capabilities while also boasting longevity and reliability.
With these requirements in mind, the team used two DVLED walls featuring the NEC LED-FE-015i2 1.5mm pixel pitch modules to make an extraordinary 90-degree, wrap-around corner unit. This mastered CCS’ ask for a captivating lobby scene.
“We were really aiming for a ‘WOW’ factor,” says CCS’ chief marketing officer, Julie Solomon. “The standard corporate lobby just wasn’t for us. In our line of business, visuals are key. It was incredible to work with Sharp/NEC and OpenEye Global to make this happen.”
Capitalizing on Immersive Technology
OpenEye Global’s senior creative producer, Douglas Dowson, shares that Sharp/NEC’s DVLED displays, “render content beautifully.” Dowson appears pleased with how OpenEye Global’s content appeared seamlessly and clearly across the technology.
“From epic nature scenes to a forced perspective brand highlight, this 90-degree design completely invigorated the space,” says Dowson.
CCS expresses it elation that this showpiece for the lobby was the work of Sharp/NEC, one of its strongest partners. According to CCS, the compliments received as a result of the installation are a plus, as well.
“As soon as people walk into the building, it’s the first thing they see, and the first thing they compliment,” notes Solomon. “It’s just so incredibly striking.”
The CCS and OpenEye Global teams also noted that they experienced smooth planning, configuration and collaboration during the process with both Sharp/NEC team members and products. Through the celebration of an artistic-industrial vibe and gleaming technology, the three teams found success and created the ultimate, dynamic lobby scene.
With its stunning front entrance, CCS employees, customers and visitors alike are captivated the moment they step foot in the building. From beautiful nature scenes to AV product highlight reels, the massive, wrap-around LED screen is seen by all. Thus, it provides a positive view for office-goers, from the first one in, to the last one out.
Interested in learning more about digital signage? If so, check out Digital Signage: A Complete Guide for more information.