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Jupiter on Key Differentiators in the 21:9 5K Market

Published: 2023-09-01

Collaboration Today and Tomorrow: What should integrators be thinking about as they evaluate 21:9 105-inch options? 

Sidney Rittenberg: There are a few criteria when buying a 21:9 5K display. Because it’s not just the proportion; it’s also the resolution that [can] sometimes interrupt a traditional layout. Customers should consider a few important factors on the compatibility and usability of the 5K resolution and the 21:9 form factor. So, when we set out to develop the 21:9 5K large LCD line, one of the first items was the need to ensure customers who were accustomed to the traditional 16:9 4K form factor could easily adopt. We also thought about worry-free compatibility with what they’d been using in the ecosystem for decades. 

To that respect, we developed the firmware and hardware not only to drive 5K but also to leave customers the freedom to utilize the added pixels or the added display real estate. That’s whether it’s used as a computer or a system desktop, a videoconference display, multi-functional canvas for writing and sharing files, etc. More useful information with more display real estate. Less clutter, more choice and more visual appeal. 

Our own 5K board engineering and firmware development cannot be understated. The 5K compatibility to traditional HDMI DisplayPort Type C…the connectivity in our optical fiber…the RS232 Ethernet…and the ability to accept a central corporate IT handshake. There are also the sleep and wake features set by third-party platforms, and our unique reverse-touch compatibility over Windows, macOS, Android and Linux systems. This is throughout all of our Panas — big or small. From our 105-inch, to 81-inch, to 34-inch, and the new sizes we’re bringing out in the near future. Achieving reverse touch on a non-touch MacBook, for example, is quite an eye opener. 

CT&T: Discuss Jupiter’s role in kicking off this 5K trend and its certification differentiators. 

Rittenberg: Jupiter started the 5K development, which has now influenced the upstream chipset manufacturers and their ongoing engineering mindset to satisfy not just the traditional broadcast or TV display standard of 4K or 8K but also 5K. 

We put quite a few considerations into developing 5K 21:9. For example, our global certs. If you’re importing a 21:9 5K display, regardless of the size…many countries have their own certification for importation. Our current Panas possess wide-ranging global certs. These are not only costly but also time-consuming processes. And we’re the only one, I believe, with such comprehensive certs coverage. They’re not just the traditional safety certs but also specific country certs: for Australia, Brazil, the U.K., Saudi Arabia, the United Arab Emirates, Singapore, India, China, etc. 

We’re also the only one with VESA DisplayHDR certification. We don’t just say HDR; we actually have the VESA DisplayHDR certification. We’re MSDS compliant throughout our tightly managed supply chain and manufacturing. That’s the Material Safety Data Sheet, which outlines components and parts material that makes up the finished product and ensures compliance with strict chemical and material standards. We have HDMI cert, DisplayPort cert and the list goes on. 

CT&T: What’s new and exciting from Jupiter? 

Rittenberg: We’re launching a new generation of Panas. We call them Gen3 internally; externally, it’ll be called the Pana X line. The Gen3, launched at this year’s InfoComm, will achieve super-low profiles. So, after it’s mounted on the wall with the third-party mount, they will all still be under the 100mm ADA compliance measurement. This means furniture underneath a giant 105 is no longer required after it’s mounted on the wall. And we engineer a MiniLED backlight and over 2,300 local dimming zone algorithm — first ever in enterprise displays. All of them running on 120Hz — blazing speed, should any customer or user want that refresh rate. 

Our 5K displays easily also accept lower-resolution 21:9 settings, as well as a 16:9 4K at full height. And our Gen3 105-inch, for example, can hang 45 degrees facing down, which is a difficult task.

CT&T: What closing thoughts would you like to share? 

Rittenberg: Combined, all these factors demonstrate that we’re the one and only 21:9 5K consideration. We’ve led this since day one, and we’ll continue to lead this vision. We don’t sell any 16:9 displays. There are a lot of 105-inch displays out there, and they’re put out by traditional 16:9 manufacturers that have now witnessed the noise that Jupiter has created in 21:9 5K. Throwing a 105-inch in there is a way to make a quick buck. They’re enjoying the noise Jupiter has generated on this truly beautiful cinemascope format. 

For more Collaboration Today and Tomorrow content, check out our website archives.

 

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