It’s safe to say LG‘s new commercial OLED products stood out as innovative new solutions for the commercial marketplace at InfoComm 2016, but it’s important for integrators to know that opportunities range far beyond simply offering a new technology.
In talking to Garry Wicka, LG’s B2B senior director of marketing for commercial displays, CI editor Tom Leblanc inquired about the kind of business opportunities LED and OLED create for integrators.
Wicka says that integrators shouldn’t stress on the fact that OLED solutions are new technologies. Instead, integrators need to think about how the technology can open up new doors and opportunities for their businesses.
Watch the video below for expert advice from Wicka regarding how integrators can incorporate OLED into their business models.
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