by Daniel Newman | Feb 14, 2014 | Insights, News
Let’s review some hot and not-so-hot items in the world of technology.Hot: CloudNot: On Premise Software and Hardware SolutionsHot: Software as a Service (SaaS)Not: Perpetual License Based SoftwareHot: Bring Your Own Device (BYOD)Not: Appliances and Use Specific...
by Daniel Newman | Feb 7, 2014 | Insights, News
Would you be the least bit surprised if I told you 98 percent of businesses depend almost entirely on word of mouth marketing?What if I told you of those 98 percent, only three percent have a strategy for obtaining leads via word of mouth?Here is my reaction to that:...
by Daniel Newman | Jan 31, 2014 | News
Following is an excerpt from CI columnist Daniel L. Newman’s e-book, “New Rules of Customer Engagement.” Check back each week as we share a glimpse of his descriptions of each of the six trends that he says are redefining how integration sales...
by Daniel Newman | Jan 24, 2014 | News
Following is an excerpt from CI columnist Daniel L. Newman’s e-book, “New Rules of Customer Engagement.” Check back each week as we share a glimpse of his descriptions of each of the six trends that he says are redefining how integration sales...
by Daniel Newman | Jan 17, 2014 | News
Following is an excerpt from CI columnist Daniel L. Newman’s e-book, “New Rules of Customer Engagement.” Check back each week as we share a glimpse of his descriptions of each of the six trends that he says are redefining how integration sales...