by Daniel Newman | Aug 22, 2014 | Insights
Any business owner worth his salt knows he needs to create value if he wants to win and keep customers.One thing is for sure; we can’t just sit back and let our customers walk out the door. However, if we aren’t supplying them with value, that is exactly...
by Daniel Newman | Aug 15, 2014 | Insights
This just in: the industry is changing. Gone are the days of high-margin hardware, profit-rich installations and customers with a clear dependency on their integrator partners.Nowadays with a few mouse clicks, a high-quality web camera and a little bit of grit,...
by Daniel Newman | Aug 13, 2014 | Insights
This past month, Commercial Integrator conducted a report on the best integrators by vertical market.This fascinating in depth column took a new approach to ranking and evaluating the work of integrators by looking into their work for how they serve a particular...
by Daniel Newman | Aug 6, 2014 | Insights
Aa a member of the press, the time leading up to a trade show can be both exciting and distracting, as every exhibiting company at the show is hitting you up for meetings.Yes, they are making a big investment to be at the show and they want to tell people about it....
by Daniel Newman | Jul 21, 2014 | Insights
They say perspective is a key to enlightenment. Perhaps that is because until you have seen the world through another’s eyes, your viewpoint may be limited if not altogether obstructed.If there is one thing that people know about the commercial integration...