Planar, global company of visualization technology, announced the addition of Filip Cogghe as vice president of sales, marketing and service for Europe. Per the company, Cogghe joins the company with more than 25 years of experience in the AV and display technology industries, most recently serving as sales director for global and strategic corporate sales at Sharp NEC Display Solutions Europe GmbH. There, he played a pivotal role in forming and executing global sales strategies.
“We’re happy to have Cogghe lead sales and marketing efforts across Europe,” says Sidney Rittenberg, CEO of Planar. “With an impressive background that is highlighted by demonstrated sales leadership and growth as well as complex solution integration and involvement in mission-critical installations, he’s the right leader to guide this team in extending unrivaled support and visualization solutions to more customers in the European region.”
“It is an absolute privilege to spearhead efforts for a company that continues to push the boundaries of innovation in visual display technology,” adds Cogghe. “I join the organization at a time of exciting momentum with industry-leading product developments on the horizon. I look forward to leveraging my deep market knowledge and client-centric approach to help drive the company’s efforts in Europe to an even brighter future.”
According to Planar, Cogghe is based in the Brussels metropolitan area and graduated from Thomas More University of Applied Sciences.
