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AVIXA BLC BLC 2018 InfoComm NSCA PSNI
AV experiences, BLC 2018, Experiences, AV business, AV Industry

‘Pro AV Experiences’ are the Future (Not a Scary Concept Or Another AV Industry Buzzword)

The shift from technical expertise to giving customers pro AV experiences they understand is tough for some to…

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AVI-SPL BLC BLC 2018 NSCA
age of the customer, how to sell technology, Jim Blasingame, Small business advocate, AV business

How to Sell Technology in the Age of the Customer

Small business advocate Jim Blasingame points to a paradigm shift in how purchasing decisions get made (enter the…

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Hiring
av technician skills, av technician recruitment, freelance AV technicians, freelance av tech, AV recruitment

Hiring? Prioritize These Essential Freelance AV Technician Traits Over Everything Else

AV recruitment, especially for freelance AV technicians, is no easy task. But keeping the following av technician recruitment…

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B2B Marketing Exchange
B2B Marketing Exchange East