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Specifi AI-Enabled Specifi Design, Proposal and Business Management Software Tool

AI-Powered Proposal Tool Specifi Enters U.S. Market

Specifi's AI-enabled business management software tool is designed to help AV integrators produce professional proposals and attain more…

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audiovisual projects AV sales business model sales and marketing
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Outcome-Based Selling Is Key to Tackling Economic Headwinds

If your salespeople highlight product benefits or emphasize your company’s storied history and expertise in AV, then they’re…

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People moving L-Acoustics counterfeit products from warehouse.

L-Acoustics Wins $5M Against Rental Company for Counterfeit Products

Along with Se7ven Sounds Music paying damages of $5 million, L-Acoustics also won the right to destroy the…

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