M&W Pro Audio appointed Jay Schlabs as Chief Revenue Officer as the company prepares to launch its first generation of products. Schlabs brings more than two decades of leadership in professional audio, global sales strategy, channel development and consumer products to the new venture founded by Greg Mackie and Peter Watts.
Key Things to Know
- M&W Pro Audio is a new company founded by industry veterans Greg Mackie and Peter Watts.
- Jay Schlabs joins as Chief Revenue Officer ahead of the company’s entry into the global professional audio market.
- Schlabs started his professional audio career at Mackie Designs as National Sales Manager.
- He spent 13 years at inMusic Brands and nine years at PetSafe Brands before this role.
- The appointment supports M&W Pro Audio’s growing leadership team and commercial operations.
What Is M&W Pro Audio?
M&W Pro Audio is a new company founded by Greg Mackie and Peter Watts. The company is expanding its leadership team and commercial operations ahead of its entry into the global professional audio market. It’s preparing to launch its first generation of products.
Who Is Jay Schlabs?
Jay Schlabs is a professional audio executive with more than two decades of leadership experience across global sales strategy, channel development and consumer products. He began his career in professional audio at Mackie Designs, where he served as National Sales Manager. He later joined inMusic Brands as Executive Director of Sales, spending 13 years leading global sales and marketing across multiple professional audio brands. Most recently, Schlabs served as Senior Director of E-Commerce at PetSafe Brands, where he spent nine years leading e-commerce strategy and digital growth initiatives.
What Will Schlabs Do as Chief Revenue Officer?
Schlabs will lead M&W Pro Audio’s revenue operations and help build relationships with customers, channel partners and distributors as the company enters the market. The role supports the company’s commercial operations as it prepares its first products for launch.
What Did Schlabs Say About Joining?
Schlabs pointed to the opportunity to shape a new company as a key reason for joining.
“M&W Pro Audio is being built by some of the most respected names in the industry, and the opportunity to help shape a new company from the ground up is incredibly compelling. Greg, Peter, and the entire team share a vision for developing innovative solutions that address real-world challenges for audio professionals.”
Schlabs continues, “I am excited to join the team and help build strong relationships with our customers, channel partners, and distributors as we introduce M&W Pro Audio to the market. I look forward to contributing to the growth of a company that is committed to innovation, product excellence, and long-term success.”
Why Did M&W Pro Audio Choose Schlabs?
Co-founder Greg Mackie cited Schlabs’ leadership abilities and business acumen as reasons for the appointment.
“I’ve known Jay for years and have always been impressed by both his leadership abilities and his business acumen. He brings a unique combination of strategic vision, operational discipline, and industry experience that will be invaluable as we continue building M&W Pro Audio,” Mackie says.
