Editor’s Note: Want to see MAXHUB’s connected workplace in action? Visit the team at InfoComm 2026, booth #C7036.
At InfoComm 2026, MAXHUB is making one thing clear: it’s no longer just a display or meeting room hardware provider. In an exclusive Q&A with Commercial Integrator, the company walks through its connected workplace strategy, one that ties together Microsoft Teams Rooms, AI-powered collaboration boards, commercial displays, dvLED, wireless sharing, audio and cloud-based device management.
There’s plenty happening at the booth, too. Read on for MAXHUB’s full plans at the show, including new product launches, a Microsoft fireside chat, guided booth tours and partner-led sessions.
Commercial Integrator: What can attendees expect from MAXHUB at InfoComm 2026, and what booth events or experiences are planned throughout the show?
Courtesy / MAXHUB
MAXHUB: At InfoComm 2026, attendees can expect MAXHUB to showcase why we are a trusted global solution provider in integrated commercial display and unified communications. Our story this year is not just about individual products. It is about showing how MAXHUB’s complete portfolio can support the connected workplace across meeting rooms, collaboration spaces, classrooms, commercial environments, and large-format display applications.
At the booth, attendees will experience solutions across Microsoft Teams Rooms, AI-powered collaboration boards, commercial displays, dvLED, wireless sharing, audio, content capture and cloud-based device management. Together, these solutions demonstrate how MAXHUB brings collaboration, communication, display, and management into one connected ecosystem.
We will open the show with a special MAXHUB launch session featuring leadership remarks, a new product launch and a Microsoft × MAXHUB fireside chat. During the session, we will introduce new solutions designed around the full collaboration journey: before the meeting, during the meeting, live content capture and post-deployment management.
Throughout the show, we are also planning guided booth tours, partner-led sessions with companies such as NDI, Pexip, and Appspace, interactive demos, lucky draw activities, and booth engagement programs such as the MAXHUB Stamp Rally.
Our goal is for attendees to leave with a clear understanding that MAXHUB is more than a display or meeting room hardware provider. We offer a complete portfolio and a connected, manageable ecosystem designed to make workplaces more intelligent, seamless and scalable.
Commercial Integrator: The idea that “work has become an ecosystem” is central to MAXHUB’s story at InfoComm this year. How does that framing shape the way you design solutions, and what does it require from the hardware, software and management layers to actually deliver a connected experience across different spaces and platforms?
MAXHUB: The modern workplace is no longer defined by one room, one screen or one platform. People move between meeting rooms, open collaboration areas, classrooms, retail spaces, training environments, and remote locations throughout the day. That is why we say work has become an ecosystem.
For MAXHUB, that framing shapes our product strategy in a very practical way. We do not look at collaboration as a single device experience. We look at the full workflow: how people find and book a room, how they start a meeting, how they share content, how they hear and see each other clearly, how ideas are captured and how IT manages everything after deployment.
That requires three layers to work together. The hardware layer must be reliable, easy to install and flexible enough for different room types. The software layer must support familiar workflows, AI-powered communication, wireless sharing and cross-platform interoperability. The management layer must give IT teams centralized visibility, remote maintenance, batch configuration and secure cloud management.
That is the role of MAXHUB Pivot+ in the ecosystem. As organizations deploy more displays, panels, microphones, cameras and collaboration devices, centralized management becomes essential. The connected workplace only works when every layer, from the room device to the cloud platform, is designed to reduce friction.
Commercial Integrator: One of the challenges enterprises face is managing collaboration technology across a wide variety of room types and use cases. How does MAXHUB’s portfolio address that complexity without creating new layers of it for IT teams to manage?
MAXHUB: Enterprises need flexibility, but they do not want more complexity. A modern organization may need Microsoft Teams Rooms, collaboration boards, room scheduling panels, commercial displays, LED walls, microphones, cameras, wireless sharing and content capture systems across many different spaces. If each product is managed separately, IT teams quickly inherit a fragmented environment.
MAXHUB addresses this by building a connected portfolio around consistent deployment, familiar user experiences and centralized management. For example, the SP10 Schedule Panel supports room availability and one-tap booking before the meeting. XBoard V7 brings display, whiteboarding, conferencing, and AI assistance into one collaboration surface. TCP33T brings meeting control to the table. DM30 extends professional audio pickup. WT15S simplifies wireless sharing. CMB and FA Series extend the experience into commercial display and large-format visual environments.
The key is that these are not isolated products. They are designed to support a broader managed collaboration ecosystem. With MAXHUB Pivot+, IT teams can monitor device status, manage configurations, troubleshoot remotely, distribute content, and support devices at scale from a centralized platform.
So instead of giving enterprises more tools to manage, MAXHUB helps them connect more spaces through one more unified approach.
Commercial Integrator: AI features like camera framing, speaker tracking and automated meeting summaries are becoming common talking points across the industry. How does MAXHUB differentiate what it’s doing with AI from what other vendors are offering, and where do you believe AI creates the most tangible, measurable value for end users?
MAXHUB: For MAXHUB, AI is not just something added on top of a product. Our message at InfoComm is that AI should be built into the collaboration experience in a way that makes technology feel more invisible.
The real value of AI is not simply that a camera can frame a person, or a system can generate a transcript. The value is that AI removes friction before, during and after the meeting. It helps users start faster, communicate more clearly, capture knowledge more accurately, and reduce the manual work that often happens after meetings.
With XBoard V7, for example, AI supports real-time transcription, multilingual subtitles, AI notetaking, meeting summaries and clearer action points. With AI-powered audio, features such as automatic gain control, echo cancellation and noise reduction help improve meeting clarity. In the broader room experience, AI can help make joining, sharing, capturing and managing collaboration more natural.
The most measurable value comes from time saved and friction reduced. If teams spend less time setting up meetings, less time troubleshooting audio and video, less time manually taking notes, and less time following up on unclear decisions, then AI is creating real business value. That is where MAXHUB is focused: practical AI that improves everyday collaboration, not AI for the sake of a feature list.
Commercial Integrator: When you step back from the booth demos and the product launches, what do you want integrators and enterprise decision-makers to walk away from InfoComm believing about MAXHUB that they may not have believed before they visited?
MAXHUB: When people step back from the booth demos and product launches, we want them to leave InfoComm seeing MAXHUB as a complete connected workplace partner, not just a display or collaboration board provider.
Many attendees may already know MAXHUB for interactive displays or meeting room solutions, but we want them to see the broader story. MAXHUB now offers a complete portfolio across Microsoft Teams Rooms, collaboration boards, commercial displays, dvLED, wireless sharing, audio, content capture and cloud-based device management. That means integrators and enterprise customers can work with one partner across many different spaces and use cases.
We also want them to understand that MAXHUB is investing deeply in the North America market. Our local sales, pre-sales, service teams, inventory, experience centers and channel-focused approach are all designed to support partners and customers more directly. For enterprise decision-makers, that local presence matters because workplace technology is not just about what works in a demo. It is about what can be deployed, supported, managed, and scaled with confidence.
The takeaway we want people to leave with is simple: MAXHUB is not only building smarter devices. We are building a complete, reliable and manageable ecosystem for the connected workplace, backed by the portfolio, support and long-term commitment customers need. That is what we mean by “Where Inspiration Moves Ahead.”
