What You Need to Know
- Bluefin International, a global manufacturer of purpose-built digital displays, has joined Ellipsys Commercial Technology Group as a vendor partner.
- The partnership connects Bluefin more directly with Ellipsys member integrators for consultative support on complex digital signage projects.
- Bluefin’s portfolio spans touchscreens, ultrawide displays, outdoor screens, unique form factors and all-in-one displays.
- Its all-in-one models feature integrated BrightSign, Android, Windows, Linux and ChromeOS platforms.
- Frank Pisano, CEO of Bluefin, and Chris Whitley, executive director of Ellipsys, framed the move as a way to help integrators win and deliver ambitious signage projects.
What Did Bluefin International Announce?
Bluefin International announced that it has joined Ellipsys Commercial Technology Group as a vendor partner. The Cumming, Georgia-based, global manufacturer of purpose-built digital displays. said the partnership will connect it more directly with Ellipsys members. The move gives commercial systems integrators consultative support and flexible display solutions for complex digital signage projects.
What Products Does Bluefin Offer?
Bluefin offers commercial-grade displays that range from readily available standard models to tailored and fully custom solutions. Its portfolio includes touchscreens, ultrawide displays, unique form factors, outdoor screens and all-in-one displays. The all-in-one models feature integrated BrightSign, Android, Windows, Linux and ChromeOS platforms.
Why Did Bluefin Join Ellipsys?
Bluefin joined Ellipsys to work alongside integrators as a consultative resource and help them win more ambitious digital signage projects, according to CEO Frank Pisano. He points to the demands that go beyond the screen itself.
“Winning a digital signage project is about more than the display on the wall,” says Pisano. “It means designing a solution the integrator can install cleanly, deliver on time and confidently stand behind, even when the project calls for touch, ultrawide or a form factor most suppliers cannot provide. By building powerful compute directly into the display, we eliminate extra players, cabling and complexity. Joining Ellipsys allows us to work alongside integrators as a consultative resource and help them win more of these ambitious projects.”
What Is Ellipsys Commercial Technology Group?
Ellipsys Commercial Technology Group provides an ecosystem designed to help commercial systems integrators grow. Its resources span education, technology partnerships, business resources and industry collaboration. The group added Bluefin to expand the display expertise available to its members.
What Does the Partnership Mean for Ellipsys Members?
The partnership gives Ellipsys members access to high-quality integrated displays with unique form factor adaptability, according to executive director Chris Whitley. He tied the addition to the technical depth signage deployments require.
“Bluefin brings the combination of flexibility, technical expertise and integrator-focused support that we value in an Ellipsys partner,” says Whitley. “The Bluefin relationship brings high-quality integrated displays with unique form factor adaptability along with a vast knowledge of the required ecosystem required for successful digital signage deployments that will be invaluable to our members.”
What Happens Next?
Bluefin will build stronger relationships within the Ellipsys integrator community through the partnership. The company plans to share its expertise in display selection, embedded computing, customization and scalable digital signage deployments. That support positions Bluefin as a consultative resource for members tackling complex projects.
