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LG Launches 98-Inch Ultra Stretch DVLED Display for Public Spaces

Published: June 4, 2026
4zevar / stock.adobe.com

Key Takeaways

  • LG’s LUPA098 is a 98-inch, 32:9 ultra-wide DVLED display with 1,920×540 resolution and a 1.25mm pixel pitch
  • Built-in dual 9W speakers and an embedded webOS 4.0 controller eliminate the need for external audio and playback hardware
  • Up to 10 displays can be linked in a single installation; all are VESA-compatible
  • Single AC cable power and front-access maintenance are designed to reduce setup time and simplify servicing
  • The display will be shown at InfoComm 2026, booth #C7836

LG Electronics USA introduced the LUPA098, a 98-inch All-in-One 32:9 Ultra Stretch Indoor DVLED display. The model is the first in LG’s LUPA Series and is built for digital signage and public-facing installations including retail spaces, corporate lobbies and transportation facilities.

What is the LG LUPA098 display?

The LUPA098 is a large-format DVLED display with a 32:9 aspect ratio, 1,920×540 resolution, a 1.25mm pixel pitch and brightness up to 600 nits. It is rated for indoor use and designed for environments with strong ambient light.

What applications is the Ultra Stretch display designed for?

The display targets high-traffic public environments including retail locations, transportation hubs and corporate lobbies. LG also specifies airport use cases: ticketing back walls, gate information displays, TSA security lane banners, digital overhead wayfinding and branded advertising signage at gate jet bridge entrances.

What audio and control hardware is built into the display?

The LUPA098 includes dual 9W speakers and an embedded webOS 4.0 controller. Both are integrated into the unit, removing the need for external audio components or a separate media player for content playback.

Download: 2026 DVLED Report Deep Dive

How is the LUPA098 installed?

The display uses a rear frame mounting system, modular DVLED assembly and a single AC cable for power. LG says the single-cable design eliminates complex power configurations and reduces setup time and labor.

How is the display serviced after installation?

DVLED modules and system components are accessible from the front of the unit. Front-access maintenance lets technicians service the display without removing it from the wall, which LG says minimizes downtime.

What mounting and scalability options does the display support?

The LUPA098 is VESA-compatible and can be configured in multi-screen setups of up to 10 displays. The expandable design allows installers to build larger continuous display walls without additional infrastructure.

Are there any environmental performance ratings?

The display is rated for operation at altitudes up to 3.1 miles, or 5,000 meters, making it suitable for installations at high-elevation facilities such as mountain airports or elevated transit stations.

What does LG say about the product?

“The new Ultra Stretch AIO display was developed to help simplify large-format DVLED deployment without compromising on visual impact,” says Michael Kosla, B2B senior vice president at LG Electronics USA. “Its ultra-wide 32:9 format helps create a more immersive viewing experience and gives organizations a distinctive canvas in demanding public environments.”

Where can the display be seen at InfoComm 2026?

The LUPA098 will be on display at LG’s booth #C7836 during InfoComm 2026.

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