Forget Just Playing Music, This Program Manager Is Mixing and Producing His Way to the Top
Tony Bove, who oversees AVI-SPL’s MasterCard Worldwide account, is making a name for himself recording, mixing and playing music.
It’s nothing new to be someone in the AV integration world who also has musical leanings. In fact, we recently highlighted online 10 folks who dabbled — and in some cases excelled — in the music world before focusing their work life on systems integration.
And, of course, the Drunk Unkles, an InfoComm staple, have been performing together for more than a decade, largely for the benefit of the industry.
In fact, they’ve raised more than $1 million for the NSCA Education Foundation and several of its innovative programs— such as the Partner Alliance for Safe Schools and Ignite — since getting together.
But not many of the aspiring musicians have brought their talents into the studio and recorded them for the world to hear. Among the few, the proud, the musicians is Tony Bove, program manager for MasterCard World-wide at AVI-SPL.
PHOTOS: 10 More AV Folks Who Dabbled in the Music World
Bove, who is based in the St. Louis area, went to Full Sail University, where he earned his degree in recording arts. When he’s not busy overseeing MasterCard’s AV program globally for mega firm AVI-SPL, he spends time as an audio engineer, mastering engineer and DJ.
ENGAGED: to Filomena Consiglio
WORKED IN THE INDUSTRY: since 2007 at PSAV, American AV, AVI Systems and AVI-SPL, among others
MUSIC: Launched Intellectual Mastering in 2009
On top of that, Bove, 36, has musicians signed on several different independent record labels. Most recently, Bove released a two-track EP (with three remixes) called Hidden on Tulipa Recordings in June.
Those familiar with his musical leanings and his talents know Bove’s alias is T/LEC, and those who have worked with him know Bove has his own recording and mixing studio in his house. That studio helped him launch an online music mastering business at intellectual-mastering.com.
“Music has never been able to pay the bills completely, so I’ve always done it on the side and still continue to,” says Bove, who’s been in the AV integration industry for almost a decade.
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“I got into integration from the natural progression of starting out in hotel AV,” he says. “I worked for PSAV and American AV in the past, and then AVI Systems gave me a shot and hired me to be their onsite support technician for their newly installed $3.6 million system at the Olin School of Business at Washington University in St. Louis. The rest is now history!”
Bove describes himself in his music marketing materials as “a man from many cultures and an artist of many intricacies.” He’s a native of Korea who was raised in different cities across the United States, which he says allows him to “draw his musical inspiration from his diverse history.”
He has been “inspiring minds and dance floors for over a decade” and has become “known for his seamless mixing skills.” Bove has also “attained global recognition for his unique productions that are being supported by some of the industry’s biggest icons.”
If you’d like to hear some of Bove’s work, check it out and crank it up at soundcloud.com/t-lectual.