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Live Demos Over Specs: PRO and Theory on Strategy at CEDIA Expo
CEDIA Expo demos are always a highlight of the show, PRO and Theory believe that, in premium audio, the demonstration is the sale.
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Powersoft Amplifier Platforms Provide Major Upgrade at Boston College Alumni Stadium
Powersoft's fixed-install amplifier platform was integral to the comprehensive audio-system upgrade at Boston College's 44,500-capacity Alumni Stadium.
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Writing the Next Chapter of Being a Salesperson
With change all around us, salespeople must adapt their skill set and find ways to deliver real value, not ‘speeds and feeds.’
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ADI Expands Pro AV Offering with Sharp NEC Display Solutions
Now, ADI customers across the U.S. and Puerto Rico have access to the comprehensive Sharp/NEC product lineup of visual display technology.
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