ADVERTISEMENT

Future-Ready AV: Designing for Growth, Resilience, and Predictable Deployment

Thursday, October 29, 2026 | 2 PM ET

Clients are increasingly asking AV professionals to do more across increasingly complex and interconnected environments. Integrators and consultants face tighter timelines, scarce technical resources and growing pressure to design systems that will remain viable long after commissioning. Yet many traditional AV architectures still concentrate processing and intelligence into centralized hardware. This makes expansion more complicated, increasing the risk and impact of failures while also pushing too much problem-solving onto the job site.

In this Commercial Integrator and Symetrix live webinar, we’ll explore how software-driven, distributed approaches are changing the way modern AV systems are designed, deployed and operated — examining what true scalability looks like, why resilience must be built in at the architectural level, and how earlier validation can reduce risk, commissioning time and costly callbacks.

Those who attend this conversational technology roundtable will leave with a practical framework — drawing on the thinking behind Symetrix’s Cognio platform — for evaluating the architecture and long-term viability of any AV platform.

By attending, you’ll learn… 

  • Why adding more hardware is not the same as designing a truly scalable AV system
  • How distributed intelligence can reduce centralized dependencies and support more resilient system architectures
  • How incremental expansion and software-driven extensibility can help avoid disruptive rip-and-replace cycles
  • How offline validation and reusable design workflows can move troubleshooting away from the job site
  • How better architecture and more predictable deployment can improve not only project economics but also the long-term customer experience

Speakers

Mark Graham, CEO

Mark Graham, CEO

Symetrix

Ted Wolfe, CTO

Ted Wolfe, CTO

Symetrix

Ben Olswang, Vice President of Product Management and Engineering

Ben Olswang, Vice President of Product Management and Engineering

Symetrix

Dan Ferrisi, Moderator

Dan Ferrisi, Moderator

Commercial Integrator

Register Now!

Sponsored By

B2B Marketing Exchange