TecNec Distributing, provider of pro AV and broadcast solutions, announced the addition of Mark Chernoff to its team as a regional sales manager. With over 25 years of industry experience and a proven track record of excellence, Chernoff brings a wealth of knowledge and strategic insight to the organization, says TecNec.
Prior to joining TecNec, Chernoff spent more than two decades at BTX Technologies, Inc., where he held a variety of key positions. These include Northeast regional sales director, director of marketing and strategic sales, field sales manager, and technical sales representative.
According to the statement, Chernoff has distinguished himself through his exceptional skill in relationship building. The company adds that his deep understanding of client needs, combined with strong technical acumen, has consistently allowed him to deliver solutions that earn customer trust and foster long-term success. This unique talent has been the cornerstone of his success, allowing him not only to drive sales but also to forge lasting partnerships, states TecNec.
“We are thrilled to welcome Mark Chernoff to our team,” says Andrew Barth, chief operating officer at Tower. “I have long respected Mark’s work and leadership in the industry. His extensive experience and leadership will be critical as we continue to expand our offerings and deliver exceptional value-added services to our clients.”
In this role, Chernoff will support TecNec’s internal sales team with a boots-on-the-ground approach, meeting clients where they are and helping to shape TecNec’s future while strengthening its market position.
“I’m excited to join TecNec and contribute to its mission of Excellence in Solution-Based AV Distribution,” adds Chernoff. “I look forward to working with such a talented team and helping drive continued success.”