SNA Displays Creates LED Centerpiece for Gensler Houston Lobby

Published: December 13, 2022

Gensler added a fine-pitch direct-view LED wall to the lobby of its Houston office located in the heart of the central business district. The video display upgrade coincided with Gensler Houston’s 50th anniversary of providing design and architecture expertise in the Bayou City. SNA Displays manufactured the BRILLIANT Interior LED video display and provided installation services for the Gensler office. Gensler, is of course, the global architecture, design and planning firm with headquarters in San Francisco, Calif.

The canvas of the 1.9 mm LED videowall measures 7-feet-and-4-inches tall and 22-feet-and-3-inches long. It also wraps around a corner to provide a wider viewing experience within the lobby. The screen contains more than 4.1 million pixels (1,170 high x 3,536 wide). This is powered by SNA Displays’ proprietary V3US02 processor and operates via Gensler’s content-management system.

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“Our processing equipment optimizes video content for full-frame accuracy and a seamless viewing experience; [this] is important for a tone-setting and showpiece display like this,” says Pat Green, vice president of systems at SNA Displays. “Combining this technology with powerful diagnostics tools that offer real-time, onsite intelligence gives operators and end-users peace of mind about each and every piece of hardware inside their display.”

The display system also includes a robust audio system with integrated speakers as well as cameras and LED strip lighting elements. Integrator firm, Diversified, provided all the following elements.

Click on “View Slideshow” for images of the videowall.

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