BrightSign, provider of digital media players and operating systems, announced Bright Alliance, a global program that affirms the company’s commitment to empowering its partner ecosystem. Per a statement, Bright Alliance is a comprehensive support system designed to enhance technical, sales and marketing efforts for CMS partners, thus fostering mutual growth and generating business opportunities.
BrightSign will be available to discuss the Bright Alliance program at ISE 2024 at Booth #6M280.
Organizations — from retailers, restaurants and public spaces to financial institutions — have a desire to create immersive experiences and connect with consumers in new ways. To achieve this vision, organizations need engaging content, reliable hardware and software, as well as an ecosystem of partners to attract, engage and captivate audiences, says BrightSign.
Features of Bright Alliance
Bright Alliance thus provides CMS partners with structured resources. These include marketing, training and technical assistance to promote, sell, implement, integrate and support the latest BrightSign products. Per the company, Bright Alliance means elevated engagements that spark new possibilities for CMS partners. It achieves this all with reliability, longevity and security at the forefront. By giving CMS partners the support they need, BrightSign says it remains committed to maximizing the potential of every touchpoint; thus empowering businesses to bring to life their visions for connecting with consumers. Additionally, the Bright Alliance program will formally roll out in Q1 of 2024, per a statement.
“The work we do alongside our partners is one of the best-kept secrets in the digital signage and immersive display industries. This dedicated program is a chance to align with partners on the needs of the industry, communicate the value of our work together, and provide support to bring visual and immersive experiences to life,” says Misty Chalk, vice president of sales, Americas, at BrightSign. “Consumer attention is finite, and experiences are everything. So, organizations must define their unique digital signage journey to meet the needs of their audience.”
Want more information about ISE 2024 and its product launches? If so, check out Commercial Integrator’s ISE 2024 hub page for much, much more!
