Miami, Fla.-based AdMobilize will exhibit its Crowd Edge hardware kit and Crowd Analytics platform during InfoComm 2017 in Orlando on June 14-16. Rodolfo Saccoman, CEO of AdMobilize, says the company’s InfoComm booth (#784) will highlight the capabilities of its Crowd Analytic tools.
“AdMobilize’s audience measurement, vehicle analytics and crowd analytic’s solutions are being adopted by leading B2B and B2C brand marketers around the world,” says Saccoman.
Depending on the system configuration, usage and the operational environment, the platform can, in real time, track ad performance and customer engagement. It can also capture people, vehicle and crowd analytics, segment campaigns and content by hour and location.
“At InfoComm 2017 we will be putting the spotlight on the unique capabilities of our Crowd Analytics solution, which allows customers to quantify any space anywhere utilizing customized audience measurement, report aggregation and audience triggers in distinct environments like retail, shopping malls, airports, other transportation centers, arenas, as well as in outdoor public spaces,” adds Saccoman.
AdMobilize Users Have Options: Hardware or Cloud
The Crowd Edge hardware kit combines Crowd Analytic tools with a processing unit to provide accurate real-time data capture capabilities within a small form factor device. The Crowd Cloud option is designed to provide clients with the option of combining its Crowd Analytics tools with any IP camera to capture metric information.
Saccoman says the company’s Crowd Analytics and selection of hardware and cloud options provides users with a comprehensive selection of vision and capture tools.
“AdMobilize Crowd Analytics is the most complete, easy-to-install, and easy-to-use platform available today,” he says. “The completeness of the entire AdMobilize platform is helping to increase the number of third-party companies that become AdMobilize partners.”
“AdMobilize bridges the gap between the digital revolution and disruptive computer vision analytics, ultimately infusing machine learning into formerly flat and lifeless displays,” Saccoman emphasizes. “Our turnkey technology allows clients to activate their digital signage equipment and installations into sophisticated audience tracking devices enabled with interactivity and dynamic triggering.”