CI Exclusive Video: ISE, AVIXA Discuss ISE 2022 Postponement and Road Ahead

Published: January 14, 2022

Earlier this week, news broke that Integrated Systems Europe (ISE) will not take place next month in Barcelona, Spain, as planned. The ongoing COVID-19 pandemic—in particular, the rampant omicron variant—caused show organizers to postpone ISE 2022 to May 10-13, by which time, organizers hope, more people will be willing and able to trek to the Fira de Barcelona.

As usual, the #avtweeps community was quick to offer its view, although perspectives were not unanimous. Many expressed support, acknowledging that now is not a safe time to travel internationally to a large gathering. Others expressed disappointment about missing out on a wintertime escape to Barcelona. Still others questioned the wisdom of moving ISE 2022 to a month before InfoComm ’22, which will take place from June 8-10 in Las Vegas. Finally, others fretted about financial considerations, such as potentially lost money on airfare, hotel reservations and freight.

Yesterday, Commercial Integrator posted an in-depth article derived from a 30-minute interview with Mike Blackman, managing director of Integrated Systems Events, and David Labuskes, CTS, CAE, RCDD, CEO of AVIXA. During the interview, they tackled everything that Dan Ferrisi, editor-in-chief of Commercial Integrator, threw at them; no question was off limits or declined.

Responding to audience interest, Commercial Integrator is sharing the raw interview footage here. As you’ll see, Blackman and Labuskes talk about not only the respective shows but also the viability of large-scale industry events in a reimagined, post-COVID-19 world. We hope you check it out.

Posted in: Insights, News

Tagged with: InfoComm, ISE

B2B Marketing Exchange
B2B Marketing Exchange East