Inside Sensory Technologies’ Secrets to Mid-Market Success

“I think early on a challenge was creating a sales team that could sell services, but now it’s easy for them because they’re used to it,” Andy says. “Now it’s not a big deal to bring another service to them. They understand the selling methodology and how they would position it with their client. I think that’s what the industry struggles with a little bit is ramping their sales team up to learn how to truly sell it.”