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Michael DiBella is appointed as VP of Marketing for integrator IVCi.

With over 20 years of cross-channel marketing, DiBella is tapped to revitalize IVCi’s global messaging and brand management to align with the company’s new direction.

During his tenure with Kramer Electronics USA, Canon USA, and Crestron Electronics, he strategically directed those industry leaders through various market shifts by defining customer profiles and buyer journeys, then creating customized marketing plans to fit their behaviors.