Commercial Integrator
Penny Sitler, formerly of Draper: AV Living Legends #86
Penny Sitler, retired director of marketing at Draper, joins the ranks of the ongoing #AVLivingLegends series.
Latest Posts
Outcome-Based Selling Is Key to Tackling Economic Headwinds
If your salespeople highlight product benefits or emphasize your company’s storied history and expertise in AV, then they’re doing it wrong. Here’s what they should do instead.
Insights
Eight Newsworthy Booths from CIX23 and CEDIA Expo
Commercial Integrator shares its from-the-show-floor reporting, highlighting product debuts, technology updates and business developments from vendors who exhibited in Denver.
Insights
Choosing the Right Mics for Your Conference Room
Considering the best microphone choices for huddle rooms, small and midsized conference rooms, large conference rooms, boardrooms and other gathering spaces.
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