How can integrators deliver consistent high-performance audio across diverse commercial environments? AtlasIED is addressing this with a suite of loudspeaker solutions designed for the evolving demands of performance audio. In a discussion aligning with the Performance Audio Deep Dive spotlight, Graham Hendry, vice president of loudspeaker strategy at AtlasIED, shares insights into the company’s application-based approach to audio and communication.
According to Hendry, AtlasIED is navigating key industry trends, including the adoption of immersive and spatial audio, and the growing need for personalized soundscapes. He emphasizes that the company develops solutions that cater to the specific needs of clients seeking enhanced user experiences. “Bad sound drives people away,” he notes, highlighting the critical link between audio quality and customer engagement in verticals pertaining to performance audio.
Key Features of AtlasIED Loudspeaker Solutions
The company’s strategy focuses on delivering consistent and reliable performance across its product lines. According to Hendry, key features of AtlasIED’s loudspeaker solutions include:
- Immersive and Spatial Audio Integration: The company’s products, including the Atlas+Fyne IsoFlare line, are developed to support the growing demand for immersive sound experiences that adapt to ambient conditions and user preferences.
- Acoustic Consistency: AtlasIED ensures that its premium loudspeakers, whether pendant, surface-mount or ceiling models, use identical transducers to create a seamless and consistent audio experience throughout any space.
- IT and Audio Convergence: The company is developing premium PoE++ solutions that will merge high-performance audio with IT control, giving integrators more power over system deployment and management.
Additionally, a core principle for successful installations, from Hendry’s perspective, is a thorough understanding of the acoustic environment. “Many forget that the room’s actually part of the system and [that] there are various architectural constraints to consider,” he explains.
With a long history of innovation, Hendry attests that AtlasIED will continue to advance performance audio with solutions that blend technical excellence with practical application.
To learn more about AtlasIED’s vision for performance audio and its upcoming product innovations, watch the full discussion with Graham Hendry below:
