Key Things to Know
- The deal: Navori Labs has acquired Carousel Digital Signage from Tightrope Media Systems Inc.
- What’s included: The Carousel business, its full product line, its customer portfolio and more than 30 employees.
- Customer base: Carousel serves more than 1,100 customers, mainly in education, corporate communications and government.
- Existing users: Carousel customers keep their current platform and support path.
- Hardware: Carousel runs natively on Apple devices, which adds to the range of players Navori supports.
- Backing: Maguar Capital backed this deal and Navori’s August 2025 acquisition of Signagelive.
What Did Navori Labs Acquire?
Navori Labs acquired Carousel Digital Signage, a Minneapolis-based digital signage provider, from Tightrope Media Systems Inc. The deal covers the Carousel business, its full product line, its customer portfolio and its team of digital signage specialists.
Carousel builds a platform for education, corporate communications and government. Common uses include lobby signage, conference rooms and mobile messaging.
Why Is Navori Buying Carousel?
Navori is buying Carousel to grow in the U.S., its largest market, and to expand into new vertical markets. Carousel’s more than 1,100 customers give the Lausanne, Switzerland-based company a larger U.S. presence.
The deal adds education and government to Navori’s existing focus areas. Those include retail, large venues and stadiums, quick-service restaurants and corporate communications.
What Happens to Existing Carousel Customers?
Existing Carousel customers keep their current digital signage platform and support path, according to Navori. More than 30 Carousel employees will join Navori.
For integrators with Carousel installs in the field, that means current deployments shouldn’t need a platform migration because of the acquisition.
How Does Carousel Fit With Navori’s Other Platforms?
Carousel becomes one of four content management systems in Navori’s portfolio, alongside Qompose, QL and Signagelive. Navori launched Qompose in October and describes it as the industry’s first unified digital signage platform. The company says Qompose uses an AI-first architecture that combines content delivery with a monetization engine.
Navori says Carousel’s content management system adds flexibility to that lineup. Navori has sold 1.5 million licenses in more than 125 countries.
What Does Apple Device Support Add?
Apple device support expands the range of media players Navori supports. Carousel runs natively on Apple hardware.
Navori calls this an important addition for K-12 schools, higher education, government buildings and corporate campuses. Many of those institutions already run Apple devices.
How Does This Deal Connect to the Signagelive Acquisition?
The Carousel deal is Navori’s second acquisition in a little over a year, and Maguar Capital backed both.
Navori bought UK-based digital signage provider Signagelive in August 2025.
Maguar Capital is a German technology investment firm.
What Do Navori and Carousel Leaders Say About the Deal?
Navori and Carousel leaders say the deal pairs Carousel’s ease of use with Navori’s broader technology stack. Jeffrey Weitzman, CEO of Navori Labs, points to usability first.
“Carousel stands out as one of the easiest platforms to operate from a usability perspective,” Weitzman says.
He also cites Carousel’s customer support and its knowledge of its key verticals. “These are all essential for clients who may be running security- or safety-critical operations across the enterprise,” Weitzman says. “Adding Carousel digital signage to Navori’s full technology stack fuels the next stage of growth. We’re giving our partners and end users unmatched flexibility to choose the platform that best fits their needs.”
John Reilly, managing director of Carousel Digital Signage, describes what customers value most about the platform.
“Our customers chose Carousel because it makes it easy to reach their people, whether that’s at a company headquarters, a college campus or a city hall,” Reilly says. “As part of Navori, we’re thrilled to bring that same powerful simplicity, and the support our customers count on, to a much broader set of organizations.”
What Does the Acquisition Mean for Integrators?
The acquisition gives integrators working with Navori more platform options in a single vendor relationship. Projects now have four content management systems to choose from, plus native Apple player support.
That matters most in schools, universities, government buildings and corporate campuses, where Carousel already has a customer base. Integrators who serve those markets can match the platform to each client’s needs without leaving the Navori portfolio.
