AVI-SPL Acquires Sonics, A Dublin-based AV Firm

Published: 2022-02-23

AVI-SPL, a prominent digital enablement solutions provider, announced it has signed a letter of intent to acquire Sonics AVI Ltd. (Sonics). Sonics is an AV integration firm in Dublin, Ireland. Per a statement, it has earned a reputation for helping large brands create new value with modern workplace solutions. The firm also works closely with companies of all sectors in Ireland and across Europe to ensure smooth operation and impact of AV and meeting technology.

The acquisition is expected to close by the end of February 2022, according to a statement. AVI-SPL adds that it sees tremendous growth opportunity with Sonics in its local market and will bolster operations there. The company also views Sonics’ experienced business towards strengthening its capabilities in Europe and beyond as AVI-SPL’s global footprint continues to expand in key markets like India.

The Sonics team will become an extension of the U.K.-based company. Together, the two operations say they will create a more connected world for their customers. They will also guide organizations through technology transformations with digital enablement solutions designed for hybrid work at a global scale.

“There is a natural fit for our two organizations,” remarks Michael Kellaway, managing director, UK and Ireland, AVI-SPL. “Both companies have led the way in creating customer success with leading-edge AV and unified communications deployments and exceptional day-two services to support them. I’m thrilled to welcome Sonics to our team.”


The two companies will utilize its newly expanded capabilities to respond to increased customer demand in Europe. Highlighting the flexible, hybrid work models in organizations today, both state that the combined operation will be well positioned to deliver modernized experiences. Thus, it will enable businesses and teams to work smarter and live better.

Steven McKenna, managing director of Sonics adds, “We’ve worked extremely hard in Ireland over the past 16 years to become an established and trusted AV systems integrator known for our engineering pedigree – and that’s something I’m extremely proud of! Having successfully collaborated with AVI-SPL on projects as a partner, we’ve had only positive experiences working together through a common shared focus on delivering great projects. This news is really exciting for the future of the team here in Ireland.”

Once united, AVI-SPL and Sonics will have the technology partnerships with various providers. These include Cisco, Crestron, and Microsoft, and the portfolio of solutions and IT managed services. With this, the combined companies will help customers achieve successful outcomes in the modern, connected workplace.

For Commercial Integrator’s previous coverage on AVI-SPL, check out our website archives.

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