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Jerrie Anderson Joins AVPro as VP of Commercial Sales, Americas

Published: October 8, 2024
Courtesy / AVPro Global

AVPro Global Holdings LLC has appointed Jerrie Anderson as vice president of commercial sales for the Americas. Anderson will report to Mike Detmer, AVPro’s COO, and oversee business development initiatives in the Americas, including expanding the AVPro Edge MXnet AV-over-IP penetration into the commercial market segments of business and corporate, education, government & TAA, hospitality and retail, houses of worship, and medical.

Anderson is a distinguished sales leader in the commercial AV industry, equipped with extensive experience to propel the brand portfolio growth initiatives, says AVPro. His expertise is set to unlock new opportunities, enhance customer value, and accelerate AVPro’s position as a market leader.

“[Anderson] is a dynamic sales professional with over two decades of success driving commercial technology ventures,” says Mike Detmer, AVPro’s COO. He continues, “Anderson’s strategic vision and sales acumen will enhance AVPro’s market position while delivering exceptional value to our customers, ensuring they receive unprecedented connectivity solutions and top-tier service.”

At Crestron and Christie Digital Systems, Anderson spearheaded business development initiatives, enhanced strategic channel partnerships, and collaborated with clients to optimize efficiency, accuracy, and productivity.

He brings 20+ years of experience developing and leading initiatives in transformative technology, including pro AV/UC commercial/enterprise, integrated building control (hardware & software), mission/business-critical control rooms, and modern workplaces/classrooms.

Anderson has a B.S. in business administration, management and marketing from Southeast Missouri State University.

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