Riedel Appoints Longtime Veteran, Marcus Wheelwright as VP of Customer Success, Americas

As VP, Wheelwright will improve customer satisfaction by creating frictionless experiences for customers at Riedel.

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Germany-based Riedel Communications announced that Marcus Wheelwright will be vice president of customer success for the Americas. In his new role, Wheelwright will thus manage customer-success operations for the Americas. Here, he will increase customer satisfaction by creating frictionless experiences for customers throughout their journey with Riedel. These include initial demos, training, delivery and post-sales support.

“We are excited to have Marcus take the helm of our customer success operations in the Americas. With his extensive and impressive background in customer success at other leading global companies, Marcus offers a wealth of knowledge and experience and is a fantastic fit for this role,” says Joyce Bente, president and CEO of the Americas. “As Riedel continues to grow in the Americas, Marcus will ensure the customer journey is smooth and successful.”

A Decorated Career

Prior to joining Riedel, Wheelwright served as the manager of support engineering at AWS Elemental, an Amazon Web Services company. During his tenure, he built and led a technical team of subject matter experts. They focused on internal and external training, knowledge content and tooling.

Wheelwright previously spent over 20 years at Grass Valley in various support roles. These included senior technical support engineer, manager customer service, director global quality, director Americas services and support; culminating as vice president, of Americas services and support. He also built and led the customer success, technical support and professional services teams of up to 100 personnel across North and South America.

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“I am thrilled to have someone with Wheelwright’s pedigree heading up the services department,” adds Bente. “I anticipate smooth sailing ahead and great success with such a qualified partner supporting myself, our sales team and our customers.”

“It’s an exciting time for me to be joining Riedel, and uniting with my former teammate, Craig Thompson, as the company’s customer success department grows globally,” states Wheelwright. “Riedel comes with a strong set of services already; and I look forward to extending that portfolio and helping Riedel realize its vision of customer-centric operations.”

Wheelwright will work from the West Coast, Riedel adds. He will also report directly to Craig Thompson, executive director of customer success.

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