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InfoComm Q&A: ADT Adds New Pro AV Services, Integrator Support

Published: 2017-06-09

ADT is all about supporting the integrator at InfoComm 2017 … and beyond. In addition to its list of services it offers integrators, ADT is adding a new Pro AV program this year.

Read more on this below as Stu Tisdale, vice president of marketing, North America, ADI, gives CI a preview of the ADT booth (#743) at InfoComm 2017.

If we learn about only one product innovation in your InfoComm 2017 booth, what should it be?

ADI Global Distribution is focused on introducing integrators to new technologies that will help them gain additional revenue streams by expanding into new markets as well as all facets of A/V, Security, Surveillance, and Access Control.

For this reason, we continue to enhance our product offering to ensure that ADI offers the latest products from best-in-class brands to help our customers grow their businesses.

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Moreover, these brands can be found in stock, every day, on our website, mobile APP and in more than 100 Branch Locations across North America.

Along with a wide array of A/V solutions, visitors to the ADI Booth will be able to see the newest IP Video Surveillance products as well as Biometric and Cloud-Based Access Control and Networking solutions that can help them develop their business into new markets.

If InfoComm attendees were to take one thing away from the ADI Booth, it should be that ADI is focused on introducing integrators to new technologies that will help them gain additional revenue streams by expanding into new markets.

What if we have time to see one more thing?

ADI has added new Pro AV services to the already comprehensive list of services we offer to integrators. ADI’s Pro AV Team is a nationwide group of dedicated Pro AV Regional Account Specialists and Technical Sales Engineers that are here to help integrators on a wide range of residential and commercial AV projects.

ADI’s Pro AV Team has the product knowledge to help our customers close deals, grow their business, and assist with all pre-sales needs. Plus, our Systems Sales and Support Team, a group of trained and proficient experts that specialize in our key product categories is always available to ADI customers as well.

Whether you are building your first complete IP Surveillance solution and need some guidance, or need help selecting the right video wall and mounts for your next job, our Systems Sales & Support Team is here to assist you!

What’s one last impression you’d like us to take away from your InfoComm 2017 booth?

ADI = AV. We are fully equipped to support your Pro A/V needs and excited to help integrators develop their business and expand their offering. It is ADI’s mission to not only provide our customers with the products they need to expand into adjacent spaces but also to provide the education they need to excel in those spaces and the services that will help them better serve their customers.

ADI offers hundreds of educational opportunities every year. Our Expo program includes 46 industry events held across North America which are free of charge to ADI Customers. Each Expo offers Industry professionals a number of unique educational seminars specifically chosen based on the needs of industry professionals in the region.

Attendees can also earn industry certifications which verify a dealer’s knowledge and skill set in a space even though they may have only recently expanded their business into that space. With training facilities in all our Branch Locations, ADI offers a comprehensive catalog of training opportunities as well including industry certifications, vendor technical trainings, webinars and more.

With a lineup of Brands, Branch Locations, inventory, and services that is tailored to the Commercial Integrator Industry, ADI helps integrators make more money, and operate more efficiently as well. Our nationwide inventory footprint allows us to service all your project needs from IT inventory demands, to project staging and project registration. ADI is here to help you deliver complete end-to-end solutions to your customers on time and on-budget.

Posted in: News

Tagged with: ADI, InfoComm

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