PPDS, the exclusive global provider of Philips Professional Displays and complementary solutions, has appointed Jeroen Feldman, to its European Technical Sales team. Feldman is an experienced indoor and outdoor direct view LED integration specialist, say the company.
Assuming the role of Solution Manager dvLED, Feldman brings invaluable experience supporting indoor and outdoor AV installations across a broad array of markets. These include retail, corporate, and entertainment, with music festivals, touring bands, and football stadiums – including the Johan Cruyff Arena, home of Dutch giants AFC Ajax – along with shopping malls, boardrooms and large conference centers.
Based at PPDS’ Amsterdam head office, and reporting to Jan Van Tieghem, director of technical sales support EMEA, Feldman will play an integral role in supporting and ensuring seamless installations of PPDS’ growing range of Philips LED solutions across Northern Europe.
His arrival comes as PPDS continues to experience significant sales growth and expansion of its range of indoor and outdoor Philips LED solutions, supporting partners in retail, corporate, hospitality, transportation, events, and – arguably its most high-profile project to date – inside the redeveloping Camp Nou Stadium.
PPDS Unveils Foldable 135-Inch Philips Unite LED 6000 Series at InfoComm 2025
PPDS unveiled the latest addition to its Philips LED portfolio during InfoComm 2025 in Orlando, which included the 135-inch foldable and height-adjustable Philips Unite LED 6000 Series All In One range.
Designed to combine next-level versatility, adaptability, and energy efficiency with crystal clear visuals for settings including classrooms and lecture theatres, meeting and boardrooms, the Philips Unite LED 6000 debuts a new foldable design together with a motorized trolley for smarter storage and height adjustments.
Jeroen Feldman to Drive Innovation and Global Growth in LED Solutions at PPDS
Feldman, discussing his new role, says, “PPDS people are known for both innovation and the first class through sales support they aim to bring for partners and customers. What the company has achieved, still a relative newcomer in the direct view LED space, has been quite phenomenal and is a real testament to the teamwork that I’m now a part of. With my knowledge and background, I will be working to help the company to achieve its ambitions as a global leader in innovative LED solutions.”
Jan Van Tieghem, now in his sixteenth year at PPDS, adds, “PPDS is on the crest of a wave with LED, and we’re continuing to invest both in our technologies and in our people. Jeroen has an extensive background and the qualities required to help elevate our indoor and outdoor direct view LED portfolio to even greater heights. His insights will be invaluable, in Europe and for clients around the world.”
Jae O Choi Park, head of commercial for EMEA at PPDS, concluds, “With our LED solutions already changing the game for sporting giants, such as Oracle Red Bull Racing, we see some incredible opportunities ahead. Jeroen is an important piece in a global jigsaw to deliver world-class solutions and unparalleled services to the global market. On behalf of the team, I welcome Jeroen to PPDS and wish him every success.”